Let the momentum continue. According to the latest issue of the Wrestling Observer Newsletter, AEW will be entering the UK Market with its upcoming Double or Nothing pay-per-view event.
They recently announced that Double or Nothing will be carried in the UK from 1 to 5 a.m. early Sunday morning, May 26, on ITV Box Office for 14.95 pounds ($19.44 U.S.). It should be noted that the UK traditionally has far cheaper PPV prices than the U.S., Canada and Australia, whether it be boxing or WWE.
In addition, there will be a one hour pre-show, called “BUY-IN”, at midnight airing on ITV 4, featuring the Casino Battle Royale as well as a singles match with Sammy Guevara vs. Kip Sabian.
Check out the latest episode of their road to Double or Nothing:
The ITV 4 deal is leading to speculation that it would carry AEW’s weekly shows. A deal is not currently in place, however.
Editor’s Thoughts:
I can see AEW being huge in the UK market. They have a large fan base of rabid fans, and many people over there would love to see this content on a regular basis.
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