The great potential of the brand split is that several WWE superstars that are stuck in the midcard will be able to thrive because there will be more time and potentially more championships to chase in WWE.

For example, someone like Dolph Ziggler would have never become a World Champion in WWE if there hadn’t been two world titles in 2013. That’s the same opportunity that the current crop of superstars will have after the brand split and WWE Draft happens in July.

Ziggler recently spoke with SportingNews.com to discuss the brand split and the effects it will have on the brands and the competition it will create from within the company.

You can read the full interview right here. Below are some of the highlights:

“I think it’s great. That brand extension is great for everyone. It will initiate more of a competition between the brands, which can only lead to good things. We’re going to have to be throwing more things against the wall trying to see what sticks and running with it and there’s going to be a ratings competition. There’s going to be competition for bragging rights. And the most important part of this entire thing as someone who studies the business and wrestling and sports entertainment, the most important part is that it’s an opportunity for several superstars and divas to go above and beyond and become much bigger and much more of an important part of their brand than they ever were before. That’s the part I like.”

Source: Inquisitir.com

Do you want to see Dolph Ziggler become a WWE World Champion again for Raw or SmackDown?

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