Backstage Information on Which WWE Superstars Are About to Get Pushed Heavily

A new edition of the Wrestling Observer Newsletter has provided some backstage information on which WWE superstars are about to get pushed heavily. The report claims WWE has made some significant changes to their creative and merchandise plans going forward in 2014.

Originally, Randy Orton was slated to turn face following WrestleMania XXX, which is why the Authority were being “heelish” towards him, even though they had initially made him into the “face of the company.” Plans were to push him as a babyface and pit him against the Authority while Batista and Daniel Bryan fought for the WWE World Heavyweight Championship. When everything changed in this aspect, plans to turn Orton got scrapped as well.

Moving forward, WWE is wanting to push John Cena, Daniel Bryan, Cesaro, and Sheamus as their top four babyfaces. Although Sheamus is teasing a possible heel turn at the moment, as of the week of May 4, he’s listed as a major face. The other major “face” players for the next couple of months are The Shield and Rob Van Dam.

As we previously reported, The Shield are not going to be separating in the next few months and will be booked strongly as a face team. This means the original plan of a babyface singles push for Roman Reigns this Summer has been buried for the time being.

The notable name on the babyface list is Cesaro. At the moment, he’s paired up with the biggest heel in the company, Paul Heyman. However, as we reported prior, the company will not be turning Cesaro face, but will rather use his association with Heyman to ultimately launch Cesaro as their third “top name talent.”

Current plans for the King of Swing’s push involve Cesaro facing Brock Lesnar as early as SummerSlam, which takes place in August. While this is the projected timeline currently, WWE plans creative angles like these out with months in mind, not days, although sometimes they have to make swift changes from hour to hour depending on the situation.

Editor’s Note: 

Cena, Bryan, Cesaro, Sheamus, The Shield, and RVD. Yep, sounds about right. However, Bad News Barrett is garnering more of a babyface response currently than Cesaro since he’s been placed with Heyman. This may turn into one of those moving pieces that WWE has to work with even though they hadn’t projected it that way. What’s funny to me is that the company STILL views The Wyatt Family as “not face,” but they totally are. If they weren’t, they wouldn’t go for the cheap pop during their entrance. Period.