“What is backfiring is the fact the company, its owners, and executives now feel they have to answer for their decisions. `Some people did not like this guy won,’ and then feel the need to explain their creative process. It’s a defensive posture that permeates even the booking, which is why it’s always 50/50 unless someone has the clout to avoid being in the 50/50 club. But the booking itself becomes defensive. Don’t offend anyone’s fan base. Don’t alienate anyone. Please everyone, at all times, and make either apology offered or excuses given if the audience presents even the slightest backlash. It leads to no commitment to a decision, and therefore, long-term, long-lasting money situations become harder and harder to manufacture.”
John Cena and Randy Orton will be absent from the product for the foreseeable future. WWE is now in a position where they must create new faces to fill that hole in the roster. Dolph Ziggler and Ryback are next in line to be pushed as WWE’s next top babyfaces in the absence of Cena and Orton.
WWE is in an exciting position where their ability to create top babyfaces is going to be tested. WWE is building towards the future, but the next few months will determine much of the direction of the company’s future. The next face of WWE has a chance to make their claim for the role right now.
Here are 10 of the best choices to become the face of WWE in the future: