And the other shoe drops. Last night on Raw, Vince McMahon instigated a new ‘Wild Card” rule, in which 4 superstars from Raw and Smackdown Live could appear on the other brand on any given week.
But what was the reason for this?
According to a recent edition of Wrestling Observer Radio, the reason for this is because NBC Universal (USA Network) and Fox have been putting pressure on WWE to increase ratings, which have been dropping as of late.
If the ratings stay consistent, the networks will not be happy with how bad they are when we get to the fall season, because of how much money they are paying WWE. Fox and USA want star power on both shows and there has been a feeling that the brands don’t have enough star power individually.
Here is how the Wild Card rule began:
It was also noted that Fox wants both Raw and SmackDown storylines on the blue brand show when it goes to their network on Friday nights in October. USA was reportedly upset about the recent drop in ratings, especially for the third hour, and they were asking questions about the decline. Specifically, why Raw would move a top star like Roman Reigns to SmackDown.
There has been pressure from both USA and Fox to have the top WWE Superstars work both shows.
Editor’s Thoughts:
I figured that something like this was the reason. Vince is not the type of person to give way to most people, so there had to be something going on as to why this happened.
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