It’s been a little less than four months since WWE did the first superstar shake-up, and, according to Mike Johnson of PW Insider, they’re already talking about doing another one.
According to the site, WWE has talked about doing another superstar shake-up immediately after SummerSlam. As of this writing, it’s unclear why WWE wants to go back to the superstar shake-up so quickly.
The first superstar shake-up did a great number, which is probably one of the reasons why WWE wants to bring it back. But, bringing it back too soon could hurt its impact. Also, WWE is starting to break away from brand exclusivity, which kind of kills the idea of having a brand split.