As Carrier explains, with a growing roster and the combination of Raw and SmackDown for co-branded PPVs, time is of the essence. Now it appears WWE has caught onto that idea and are capitalizing on it.
PWInsider notes that WWE has informed international broadcasting partners that their PPVs will now be starting an hour earlier moving forward.
PPVs will now last four hours, with roughly two hours devoted to each brand depending on the show and storylines heading into the event.
The Royal Rumble, WrestleMania, SummerSlam and Survivor Series will all go an extra hour, lasting five hours instead.
This change reportedly kicks off with Money In The Bank. The PPV itself is expected to begin at 7 P.M. EST as opposed to 8 P.M. EST. There will still be a Kickoff Show beforehand.
Check out some of the greatest pyro in wrestling entrances below:
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