WWE Announces New Partnership With Special Olympics

WWE announced a new partnership with Special Olympics earlier today, that will allow the organization to grow internationally. Both companies will not only partner with different athletes from around the world, but WWE will use their international presence to bring a whole new level of awareness to athletes with special needs.

Below is the official press release from WWE:

STAMFORD, Conn., June 27, 2016 – Special Olympics and WWE (NYSE: WWE) today announced an international partnership to help create change through sports. Through this new partnership, WWE will support Special Olympics’ Play Unified campaign, which fosters friendships, understanding, and inclusive communities among people with and without intellectual disabilities by uniting them through the power and joy of sports.

WWE Superstars will participate in Play Unified events with Special Olympics athletes from around the world, including China, India, Mexico, Germany, the United Kingdom and the United States, and WWE will utilize its global platforms including WWE Network, television broadcasts, live events, and digital and social media to generate awareness and support for Special Olympics.

“Special Olympics and WWE have an authentic, shared value of creating understanding and inclusion and celebrating diversity. We are thrilled that WWE is joining us in Playing and Living Unified,” said Special Olympics CEO Mary Davis. Davis added “when an influential entity, like WWE, publicly demonstrates their support for Special Olympics and marshals its support around us, that’s an incredibly validating signal to our 4.5 million Special Olympics athletes that says ‘you count, you’re not invisible, your life matters.’”

“WWE is proud to expand our support of Special Olympics globally and help spread the message of acceptance and inclusion to people all around the world,” said Stephanie McMahon, WWE Chief Brand Officer. “The heart, passion, and dedication of Special Olympics athletes has served as inspiration to all of our Superstars, and we are certain that anyone who has the honor of joining these athletes in competition will walk away focused on helping us build a unified generation.”

WWE’s partnership with Special Olympics dates back to the 1995 World Games in New Haven, and more recently has included partnerships with the 2015 Special Olympics World Games in Los Angeles, the 2014 Special Olympics USA Games in New Jersey and an on-going corporate partnership with Special Olympics Connecticut.

Editor’s Note:

This is a wonderful venture by all parties involved. WWE and Special Olympics have been partners for a long time, and increasing awareness of the wonderful things that people with special needs can do is a beautiful thing. Congratulations to all involved!

Follow @Dericho06