WWE and Xavier Woods Create Youtube Gaming Channel

On Monday, June 15, former WWE Tag Team Champion Xavier Woods launched UpUpDownDown, a Youtube gaming channel. In the launch trailer for the project, which can be seen below, Woods went by his old ring name Austin Creed, making it appear as if the project had no affiliation with WWE.

httpss://youtube.com/watch?v=_zlsWBJP7-g

However, it appears that WWE is now on board with the project. On June 16, the company issued a press release, saying it created UpUpDownDown with Xaiver Woods as its host.

Below is the press release, which also includes a weekly schedule for the channel:

WWE Creates New YouTube Gaming Channel

STAMFORD, CONN. – June 16, 2015 – WWE today launched UpUpDownDown, a new YouTube channel focusing on the world of video gaming, hosted by WWE Superstar and avid gamer, Xavier Woods®. Woods, also known to online players by his handle “Austin Creed,” will be joined by YouTube celebrities, WWE Superstars and video game editors who will star in daily programming about everything in the world of gaming – from current hits like “WWE 2K15” and “The Witcher” to classic series like “FIFA” and “Grand Theft Auto.”

“By leveraging WWE’s massive influence on YouTube and tapping into a content vertical that scores highly among our fans, we’re poised to make an immediate impact with this new channel,” said Lisa Fox, WWE Executive Vice President, Content. “We’re confident that UpUpDownDown will entertain not only WWE fans, but gamers everywhere.”

WWE has a powerful presence on YouTube, having served more than 5 billion video views in the last 12 months and boasting more than 6.4 million subscribers, making it the No. 1 Sports channel on the platform ahead of the NBA, MLB, NFL, NHL, ESPN and NASCAR.

Programming for UpUpDownDown will include:

• UpUpDownDown Plays (Mondays) – A “Let’s Play” style show featuring Woods and other personalities playing through today’s hottest titles.

• For the Lolz (Wednesdays) – Woods and others explore the vast worlds of popular sandbox games like Grand Theft Auto V, where just about anything and everything can happen.

• Jump Scares (Fridays) – Delving deep into the horror genre, players push their intestinal fortitude to the limit by creeping through the industry’s most bloodcurdling games.

• Superstar Savepoint (Saturdays) – Guests are tasked with jumping into a random game totally “cold,” and must help lead Woods to gaming glory in this unpredictable co-op experiment.

• Gamer Gauntlet (Sundays) – Woods and friends challenge each other for more than gaming bragging rights, with losers suffering pre-determined penalties.

Editor’s Note

This is most definitely a smart move on the part of WWE and Xavier Woods. The channel already has more than 13,000 subs, and will certainly continue to grow.