Never Before: WWE Announces First Time Ever Deal With Ties To WrestleMania

First time ever. WWE has been around for several decades but there are still several things that have never happened before. It can be a big deal when something like that happens as you never know what you are going to see. At the same time, there are things that happen and make WWE quite a bit of money on the side. That is what we are going to see soon and it should be nice for the company.

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WWE has announced a new multi-year partnership with C4, making it WWE’s official energy drink in a multi-year deal. This is the first time that WWE has had an official energy drink. C4 will be the presenting partner of the WrestleMania 40 Night Two press conference and represented at the WWE World fan event. This comes as Logan Paul’s Prime Energy’s advertisements will be on the mat at upcoming WWE Premium Live Events.

WWE has had some drinks before. Check out some of them over the years:

Opinion: This is one of those things where WWE will get a nice paycheck and C4 will get some exposure for its product. C4 will likely get to present a match or two at some major events, which will not change all that much but will get it quite the series of name drops. WWE has done this kind of thing several times over the years and it should work out well for both sides again this time.