It makes sense for him. In early October, SmackDown moved over to FOX in the biggest move in the history of the company. It was a huge moment for WWE and it came during a week when the whole company was going insane in a good way. NXT was moving to the USA Network around the same time and it was clear that things were getting big. That same week, Monday Night Raw was revamped a bit, with Jerry Lawler returning to commentary. It turns out there is a special rule for Lawler and it involves the company’s direction.
WWE’s decision to move to a PG style over ten years ago was not something that was well received by a variety of people, though it has certainly been lucrative financially for the company. It has opened up the doors to a lot of fans and that has given WWE a different kind of future to look towards. They are now catering to some younger fans, but some of those younger fans are growing up. That is where Lawler has to be treated a bit differently.
According to the Wrestling Observer Newsletter, Lawler’s main instruction on commentary for Monday Night Raw has been to not make any older cultural references. The current goal of the show is to build up newer and younger stars while appealing to younger fans. Lawler is known for his jokes, but they tend to focus on more dated references, which would not work for the show’s target audience.
I don’t know how many of Lawler’s jokes will make this list. Check out some great author calls:
Opinion: This makes a lot of sense and it is a good idea for WWE to try and keep Lawler a little restrained in this area. The jokes are hardly bad in any way (ok they’re rather corny but that’s about it) but they are not the kind of thing that a lot of fans want to hear. It’s ok to make jokes, but they need to be something geared more towards the target audience. That isn’t where Lawler shines in general, so point him in the right direction.
Have you liked Lawler’s commentary? Has he been funny so far? Let us know in the comments below.
Thomas Hall has been a wrestling fan for over thirty years and has seen over 50,000 wrestling matches. He has also been a wrestling reviewer since 2009 with over 5,000 full shows covered. You can find his work at kbwrestlingreviews.com, or check out his- Amazon author page with 30 wrestling books. His latest book is KB’s Complete 2004 Monday Night Raw Reviews.
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