It's Going Well: WWE Doing "Huge" Business With New Partnership, Bloodline Doing Well

It’s going well. WWE is the biggest wrestling promotion in the world and as a result, the company receives opportunities that others do not. This includes being put with the other top sports leagues in various other fields. WWE did just that last year with its merchandise sales and now it seems that things are going well. As it turns out, things are going even better than it seems.

IN CASE YOU MISSED IT: It Could Get Worse: AEW’s Britt Baker Reveals Details On Dealing With Back Injury

Back in March 2022, WWE announced a new partnership with Fanatics, a distributor of merchandise for major sports leagues. According to Fightful Select, the partnership has been “huge” for Fanatics, which is pleased with how things have gone so far. This includes Bloodline merchandise, which has been a good seller for the company. There is no word on how long the agreement is set to last, but it is described as “long-term”.

WWE has had merchandise issues throughout its history. Check out some of them:

Opinion: This is something that makes sense, as Fanatics is the biggest distributor of sports merchandise. It fits for WWE to be on that level, as they are the most prominent wrestling promotion around. The Bloodline selling well is no shock either and the two sides seem to be doing well together. This is the kind of partnership that seems like it could go on for a long time to come and that should be good for both sides.